Tom Ritchie

To raise money and awareness for an organization that helps to feed the hungry in Woodstock, Ont., local sales rep Tom Ritchie of Sutton Group – Right Way Real Estate donated 25 per cent of his commissions from Nov. 1 to Dec. 20. He expected to raise about $2,000, but his main goal was to get publicity for Operation Sharing. It worked, as several local media outlets reported on the initiative.

“Operation Sharing is a unique program,” says Ritchie.  “They accept mostly cash donations then provide people with grocery cards or certificates so that they can shop on their own in a dignified way. Giving people the opportunity to shop for themselves also makes it easier for them to meet special dietary restrictions related to diabetes and other concerns.”