From left, Better Homes and Gardens Real Estate Canada’s Rob Vanden Broek, president; Yvonne Thomas, director of operations for Alberta and Saskatchewan; Nelson Goulart, vice-president of network services; Sherry Chris, CEO; and Matt Dominguez, broker at Better Homes and Gardens Real Estate Signature Service in Moose Jaw.

Better Homes and Gardens Real Estate Canada (BHGREC), recently expanded to include 11 offices in Alberta and Saskatchewan. The company added seven Alberta-based and four Saskatchewan-based Signature Service Real Estate offices to the brand.

“The Western Canadian real estate market is uniquely diverse,” says Rob Vanden Broek, president of BHGREC. “I grew up in Alberta and understand how varied the real estate needs are in this region of Canada. We see an incredible opportunity to explore urban and rural real estate services in Alberta and we’re excited to build on the strong and vibrant connections to those communities which Signature Service Real Estate has built.”

Vanden Broek says: “There’s a tendency for the large brands to overlook these communities. They represent a strong opportunity for us because of the productivity they offer on a per agent basis.”

The four offices in Saskatchewan include Moose Jaw, Weyburn, Swift Current and North Battleford. In Alberta, the offices are in Coaldale, Taber, Hanna, Medicine Hat, Wainwright, Lloydminster and Bow Island (home town of VandenBroek). All offices will now be under the banner of Better Homes and Gardens Real Estate Signature Service.

Rob Vanden Broek

Nelson Goulart, vice-president of network services for the company, says, “The economy is robust in Western Canada and consumers have a thirst for a real estate brand that embodies the importance of home and lifestyle.”

BHGREC launched in Canada last October in Ontario.

“We are seeing tremendous interest in the brand from coast to coast,” says Vanden  Broek. “We are in different stages of negotiations, and we’ll have more announcements in the spring.”