by Suze Cumming | Jun 6, 2025 | Advice for Agents, Guest Columns
Suze Cumming, founder of The Nature of Real Estate and Canada’s Real Estate Negotiation guru, answers Realtors’ questions on the first Friday of the month about negotiation tactics and working through tricky situations. Have a question for Suze? Send her an...
by Suze Cumming | May 16, 2025 | Sales & Marketing, Training
A low-ball offer is one that comes in significantly below the asking price, lacks support from recent comparable sales and runs the risk of offending the seller. This could be anywhere from 5 per cent to 30 per cent below the asking price, depending on market...
by Suze Cumming | Jul 17, 2023 | Advice for Agents, Guest Columns
“We are in an epidemic of loneliness.” – Dr. Vivek Murtly, U.S. Surgeon General, May 2023 Real Estate feels more challenging than it has in the 38 years since I began my career in sales. Over the past few weeks, I have reached out to many...
by Suze Cumming | Mar 31, 2023 | News
Negotiation is not haggling over price. It’s a complex, nuanced, relationship-based art form that can foundationally change what’s possible in a transaction. As a real estate professional, you are paid to negotiate on behalf of your clients; mastering...
by Suze Cumming | Mar 22, 2021 | Advice for Agents, Featured
This is the third post in a series to help you master this strong sellers’ market. You may want to read the other posts, How to win a bidding war and What price to offer in multiple bid situations. While this sellers’ market rages across much of Canada and the U.S.,...