by Carolyne | Oct 7, 2014 | Advice for Agents
By Carolyne This is a modified version of my recipe column from the ’70s. It never fails, so don’t be frightened and think you cannot do this. Try to buy a fresh turkey for your big celebration dinner. If absolutely impossible (I’d drive across the city for a fresh...
by Bruce Keith | Oct 6, 2014 | Advice for Agents, Featured
There are two kinds of salespeople: 1) Those who actually sell their product by creating value in the eyes of the customer; 2) Those who do business by discounting their price because they are either not clear on how to “sell” or are too lazy to do so. Category #1...
by REM Editorial Team | Oct 2, 2014 | Advice for Agents
By Andrew Gale Part of being a real estate professional is meeting a lot of people with a lot of different motivations. When you’re building an email campaign, you want to make sure your campaigns are set up to target the exact motivations of your prospect with the...
by REM Editorial Team | Oct 1, 2014 | Advice for Agents, Featured
By Marty Douglas After this column, 12 issues more. One year to get it all out, to swallow the emetic, to achieve catharsis, to settle scores, to apologize, to be at peace with the decision. Yikes – sounds like a eulogy. Actually, it was intended as a lead-in to the...
by Debbie Hanlon | Sep 30, 2014 | Advice for Agents
To make it in real estate, and by “make it” I mean be a success, not just eke out a living, there are two things you need more than anything else: an inflated ego and the ability to keep it under control. Without the first you would never be able to walk into...
by REM Editorial Team | Sep 29, 2014 | Advice for Agents
As we express gratitude for the light in our lives this Thanksgiving, perhaps we should also take a page from the Japanese viewpoint that finds joy in imperfection and send a little nod to the beauty within our own flawed corner of the world. This esthetic ideal is...