by Suze Cumming | Jun 5, 2026 | Columnists
Your clients are already using it. Before the listing appointment. Before the offer. Before the counter. They are typing questions into AI tools and receiving surprisingly confident answers about pricing, strategy, leverage, and how to handle their agent. And...
by Sofie Kehdi | Apr 24, 2026 | Advice for Agents, Guest Columns
The views expressed in this column are solely those of the author. For years, I heard the same line repeated in this industry: “I don’t do rentals.” It was said casually, confidently, and sometimes even proudly. Rentals were treated as an...
