by Ted Greenhough | Feb 26, 2021 | Featured
I’ve seen some elaborate pre-listing packages; fancy-bound booklets full of colourful charts and graphs, lists of awards and so on. Impressive! I guess that’s the idea. To impress. But isn’t that what the listing presentation is for? What if you’ve got the greatest...
by Dan Martin | Jun 23, 2020 | Advice for Agents, Guest Columns
All real estate agents strive to secure listings. Securing a listing appointment is one thing but getting the homeowners to trust you with their property is easier said than done. The listing presentation could be a simple conversation with a homeowner. But most...
by Ross Wilson | Feb 11, 2019 | Columnists, Featured
[quote_box_center]“Negotiation, in the classic diplomatic sense, assumes parties more anxious to agree than to disagree.” – Dean Acheson [/quote_box_center] Over the years, I’ve witnessed countless offer presentation techniques. Many were unprofessional, boring,...
by Bruce Keith | May 2, 2018 | Featured
If you know you will be competing against other agents for a listing, what’s the best strategy: going to see the client first or after all the other agents have made their presentations? In this short video, Bruce Keith presents the pros and cons of each approach....