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Phil Soper: Millennial housing intentions

Phil Soper: Millennial housing intentions

It turns out that millennials have forged their own path through life, ignoring the prognostications of “experts” who said they had them all figured out. In the housing industry we pay particular attention to the behavioural patterns of millennials, those in their...
10 first-time homebuyer trends

10 first-time homebuyer trends

Genworth Canada’s 2019 First-Time Homeownership Study provides a snapshot of the demographics of Canada’s first-time homebuyers (FTBs), what’s motivating them and what they’re buying. The study surveyed more than 1,800 Canadians aged 25-40 who purchased their first...