The Canadian-owned market research and analytics firm evaluated the reputation of 299 Canadian companies across various sectors based on six core criteria. The six core pillars of corporate reputation measured in the study include financial strength, social responsibility, honesty and transparency, quality, attachment and innovation.

Each company is evaluated by more than 2,000 Canadians, with more than 38,000 Canadians surveyed in total.

Topping the list of Canada’s most reputable companies is Google, followed by Sony, Shoppers Drug Mart, Samsung and Canadian Tire. Re/Max ranked 79.

Re/Max’s reputation ranking also experienced year-over-year growth in 2023, improving by three points compared to Leger’s 2022 Reputation study.

“Behind every successful real estate transaction is a foundation built on trust,” says Christopher Alexander, president of Re/Max Canada. “We’re honoured to be recognized as the most reputable real estate company in Canada, and we look forward to continuing to help buyers and sellers achieve their real estate goals in this ever-changing market.”