by David Greenspan | Aug 17, 2017 | Advice for Agents
When analyzing your marketing dollars, here are a few tips to follow. 1) Define your audience. Differentiate the people you know and the people you don’t know. Separate those two groups, because your marketing tactics should be different for each one. 2) Review your...
by Robin Wilding | Aug 14, 2017 | Advice for Agents, Featured
Your bio, a.k.a. the “about me”’ page of your website, is the third-most viewed page after the homepage and listings. People really do read your bio. Having a bio that truly conveys who you are is critical. It is one opportunity to let people “know you before they...
by Michael Krisa | Aug 10, 2017 | Advice for Agents
Michael Krisa shares an important rule for establishing that most important of agent-client relationship fundamentals – trust. Do you feel as if clients see your job as a real estate agent as a true professional position? If not, watch this. Michael KrisaMichael...
by MarkWeisleder | Aug 9, 2017 | Advice for Agents, Featured, Legal Issues
Here are five key lessons for salespeople to remember when things go wrong in a real estate deal. 1. Be careful if anyone tries to blame you for what has happened. It goes without saying that when problems arise, it is easy for buyers or sellers to try to blame the...
by Mark Brodsky | Aug 8, 2017 | Advice for Agents
Have you ever thought, “Boy, I sure wish I received more emails”? It’s highly unlikely. It should come as no surprise that 75 per cent or more marketing emails remain unopened, deleted or relegated to the trash. We all receive so many emails every day, how do you make...
by Penn Javdan | Aug 1, 2017 | Advice for Agents
Smaller brokerages trying to establish a foothold in the Canadian real estate market face unique pressures from several directions. They must compete with larger, better established brokerages and face all the familiar terrors of a start-up business. But one thing...
