by Andrew Fogliato | Aug 14, 2024 | Events, Sales & Marketing
“The leads are sh*t.” A phrase we hear all the time in the real estate industry. Sure, almost every industry says the same thing but it’s especially popular in real estate. People invest a lot of time and money into leads and many are not seeing a return. Paying...
by Andrew Fogliato | Aug 9, 2024 | Publisher's Page, Sales & Marketing
Ever get those missed calls from unknown numbers? You know, the ones you ignore and then Google to see who called? Well, guess what? This is what your leads are doing when they’re not picking up the phone. And it’s a golden opportunity knocking at your door. ...
by Ali Sertage | May 30, 2024 | Advice for Agents, Sales & Marketing
As a real estate agent, establishing credibility and attracting new clients hinges on social proof — and nothing showcases your expertise quite like client testimonials. Testimonials serve as a valuable asset to your real estate business, providing a powerful...
by Web of Words | Mar 28, 2024 | Advice for Agents, Sales & Marketing
Your website is more than a digital brochure — it’s like the storefront of your business. It has the power to attract dream clients, instantly build trust and authority and convince them you’re the realtor they’ve been searching for — all within a few clicks of a...
by Nina Doiron | Mar 19, 2024 | Advice for Agents, Guest Columns
Home staging, while recognized as a powerful tool in selling a property, sometimes causes people to raise their eyebrows over the apparent expense. Let’s demystify the process by breaking down why staging costs what it does, so we can better understand why it’s good...
