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This is the easiest way to lose your credibility

We talk a lot about the professionalism in the industry and about how we can make it better. We also often wonder whether or not that social media post is real or not…is that really them, do they actually own that, is that really who they are?

Well, the two go hand-in-hand in this case. Professionalism and credibility can both be torn down through your marketing and your actions. Watch!