by Ted Greenhough | Jun 22, 2021 | Featured
Last week, I talked about defending your commission by presenting yourself as a rare pink diamond instead of a crusty old rock from the pawnshop. If you’re a highly skilled and experienced agent, who consistently delivers outstanding results, shouldn’t you get paid...
by Ted Greenhough | Jun 14, 2021 | Featured
During my full-time real estate career, I was rarely asked for a reduction of my commission. There’s a good reason for this. Early on, when I was a relative newbie, I’ll admit that I caved and negotiated a reduced rate on a few occasions. I regretted it every single...
by Ted Greenhough | May 28, 2021 | Advice for Agents, Featured
“So, what exactly are you doing to market my property?” The implication is that you’re doing diddly-squat. But this question isn’t really about marketing. It’s about a lack of communication. Here’s my translation of the dreaded question: “What exactly do you do all...
by Ted Greenhough | May 5, 2021 | Featured
There’s a mega agent in almost every major market. You know who I’m talking about; the slick dude (or gal) with the beaming smile plastered all over the billboards and the cheery voice emanating from every radio and TV station. They often have the standard paid...
by Ted Greenhough | Apr 12, 2021 | Advice for Agents
Has this ever happened to you? It’s five minutes after the first showing for your new listing, and the seller is on the phone. “Did they like it? Do they give any feedback?” You roll your eyes. You tell them you haven’t heard anything yet, but you’ll follow up and get...
