by Ted Greenhough | Apr 11, 2023 | Columnists, Sales & Marketing
Too many spend too much time chasing crappy leads and too little time delivering outstanding service to their clients. Unfortunately, some agents never learn this simple truth: Your old clients are by far the best source of new clients. Since I started coaching,...
by Ted Greenhough | Mar 28, 2023 | Advice for Agents, Columnists
In my last column, I talked about the basic foundational skill of responding to messages. We, agents, get messages from multiple sources, of course, but it’s email where most of us have a colossal organizational problem. Do you know how often I email another...
by Ted Greenhough | Mar 13, 2023 | Advice for Agents, Columnists, Sales & Marketing
In my last two columns, I discussed keeping track of your prospects and following up with them. Sometimes I think these basic topics are too… basic. But I was surprised at the volume of positive feedback I got in the last month from experienced, skilled agents who...
by Ted Greenhough | Feb 27, 2023 | Advice for Agents, Columnists
In my last column, I described the absurdly simple system to keep track of prospects. Now, let’s discuss how to keep your prospects engaged. By the way, if you haven’t set up the system yet, it takes all of 47 seconds, so go ahead and do it now. I’ll wait. …...
by Ted Greenhough | Feb 10, 2023 | Advice for Agents, Columnists
If you’re a regular reader, you know I’m a big fan of simple systems and procedures. The simpler, the better. Simple systems are easier to start and easier to keep using. It’s all about consistency. After all, if you don’t use your fancy...