by Mark Brodsky | Feb 18, 2020 | Advice for Agents
If you’re using email to stay front of mind with your clients, that’s terrific. It’s not an easy thing to do consistently, so well done! If you’re using software like MailChimp or Constant Contact, even better. Your emails look professional and you have access to all...
by David Greenspan | Feb 13, 2020 | Advice for Agents
The first month and a half of the year is now history. Time flies these days. And just like that you are 30 days closer to the time of the year where you should earn 60 per cent of your annual income. So how did your month of January go? Did you get out of the gate at...
by Danny Wood | Feb 6, 2020 | Advice for Agents
Filming yourself on a mobile phone is a real challenge. The biggest stumbling block most newbies face (besides the gear and editing) is memorizing a script and being natural, engaging and to the point. This leaves you feeling unsatisfied with the final product because...
by Michelle Risi | Feb 4, 2020 | Advice for Agents, Featured
If the goal of business is to identify what the client needs and deliver it, why do we think this is going “over and above”? Going over and above means to go beyond a normal amount. But what is normal? And whose measuring stick are we using? Is it going over and above...
by Alex Camelio | Jan 30, 2020 | Advice for Agents
For the last 20 years, real estate agents have been using websites to generate leads. However, Chris Laberge, a social strategist and lead generation expert, says after driving more than 40,000 users from Facebook to agent websites in the last quarter, a lot of...
by Martin Rumack | Jan 28, 2020 | Advice for Agents, Columnists, Legal Issues
I am often asked to discuss the start of a home-based business. Most provinces (hopefully including Ontario soon) allow real estate professionals to set up personal real estate corporations. But for other businesses, if you have a client who is thinking of operating a...