by Ali Sertage | Jun 27, 2024 | Advice for Agents, Sales & Marketing
Are you a real estate agent looking to expand your reach and stand out in your local market? SEO (search engine optimization) may be the game-changer you’ve been seeking. Far from just a marketing buzzword, SEO refers to the process of optimizing your online presence...
by Nicole Attias | Jun 20, 2024 | Advice for Agents, Columnists
Sales results really shouldn’t be a struggle. Many business owners and realtors find prospecting to be labourious perhaps because they are doing the wrong things. These things include focusing on what they like in their business, rather than what is actually needed to...
by Nina Doiron | Jun 17, 2024 | Advice for Agents, Columnists
Welcome to Ask A Stager, your regular staging advice column designed exclusively for real estate professionals. Whether you’re grappling with how to enhance the visual appeal of your listings or seeking innovative strategies to captivate your target audience, you’ve...
by Web of Words | Jun 13, 2024 | Advice for Agents, Sales & Marketing
Over the past couple of years, artificial intelligence (AI) tools like ChatGPT have revolutionized the way we approach content creation. While AI can’t replace the human touch required to tell compelling stories and create a personal connection with your audience, it...
by Ted Greenhough | Jun 13, 2024 | Advice for Agents, Columnists
This is based on my market — Calgary — but the same theory applies to every Canadian market. Even if your market conditions are much more negative, there’s still a certain point where you pass the peak of the spring market. You just need to take the time to analyze...
by Derek Moran | Jun 11, 2024 | Advice for Agents, Guest Columns
The thought of retirement is daunting. As a realtor, even more so because your pay is sporadic. You have no formal work-funded pension plan and may often wonder, “When can I quit?” Ultimately, the goal is to work because you want to, not because you have to. Each...