by Keith Roy | Mar 31, 2023 | Advice for Agents, Columnists
If you are a busy real estate agent and thinking of expanding and hiring a team member, you’re probably asking yourself, “What position should I hire first?” Before hiring someone, you should read my answer to the question, when is it time to start...
by Connie Adair | Mar 30, 2023 | Advice for Agents, Sales & Marketing
A successful laneway house pilot project by the University of Toronto on the St. George campus (photo by Lisa Lightbourn, image courtesy of the University of Toronto) Who doesn’t love a laneway house – those unique alleyway treasures popping up around...
by Ted Greenhough | Mar 28, 2023 | Advice for Agents, Columnists
In my last column, I talked about the basic foundational skill of responding to messages. We, agents, get messages from multiple sources, of course, but it’s email where most of us have a colossal organizational problem. Do you know how often I email another...
by Susan Doran | Mar 24, 2023 | Advice for Agents, Sales & Marketing
There’s nothing like humour to punch up your marketing. Not only is it linked to higher recall and persuasiveness in advertising, but it can also help clients perceive you as more credible and approachable. But there’s also the flip side. If used...
by Keith Roy | Mar 24, 2023 | Advice for Agents, Columnists
The number one question agents ask me, whether when I am working on a deal with them, speaking on a stage at a real estate convention or working with a group of agents in a training session, is, “When do I start a team?” It’s a great question to...
by Andrew Fogliato | Mar 22, 2023 | Advice for Agents, Sales & Marketing
For any real estate business to succeed long-term, you need to get in front of people, not over a screen, but in person. Ask any top producing agent, and they’ll talk about the value of in-person. As someone who has built multiple businesses on the back of...