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Develop a personal brand statement

Develop a personal brand statement

Why do you “market” yourself? It’s to establish your brand. To be clear, your brand is not your logo, or your name or your tagline. Those things represent your brand on the surface. But your brand is something much more profound. It’s the feeling that people have...
Business lessons learned during COVID-19

Business lessons learned during COVID-19

I think reflecting on hindsight is one of the most useful lessons we can give ourselves. I believe in the value so much that I host a podcast called Hindsight’s 20/20. This year has given us a shake down that has many running through the alphabet when it comes to...