by Ted Greenhough | May 19, 2023 | Columnists, Sales & Marketing
Liars and cheaters tend to be distrustful of others. It’s a reflection of themselves. Conversely, honest, trustworthy people tend to assume that others will trust them implicitly. But this is a mistake! Trust is earned. It takes time and purposefulness to build...
by Jennifer McNamara | May 17, 2023 | Advice for Agents, Sales & Marketing
We have five new Instagram Reel ideas for you to try in May! Remember, every clip you film to create this and past content can be reused in another reel. Store your content in a folder you can come back to if you’re low on new content. If you’re brand new to...
by Hal Hanstein | May 8, 2023 | Guest Columns, Sales & Marketing
As real estate professionals, our foundation is built on the people we serve. At my practice in St. Louis, MO, we are quite literally ingrained in the local community, having sold and leased numerous office buildings in the area. To say our customers are the...
by Lisa Lagace | May 2, 2023 | Advice for Agents, Sales & Marketing
Home design trends change quickly. By the time you finish a renovation, a new trend can already be on the rise. This is why designers are such helpful teammates to have in your corner when it comes to selling a home. They know where the trends are moving well before...
by Andrew Fogliato | Apr 25, 2023 | Advice for Agents, Sales & Marketing
“If you’re buying, selling, investing or renting, just give me a call. I’m always happy to help!” I’ve seen variations of that ad hundreds (thousands?) of times in my career across different mediums. People rarely respond to them. You...
by Susan Doran | Apr 20, 2023 | Sales & Marketing
Realtors Johnny Hewerdine and Tristan Squire-Smith of London, Ont., hit headlines recently after being fired from their brokerage for using what some deemed polarizing content in billboard and social media advertising. CBC notes that the termination letter they...
